Imphal: With an aim to raise an awareness about the deficiency of iron (anaemia) among the people of the state, Nongthombam Ongbi Hiyainu Devi, wife of chief minister Manipur N. Biren Singh, launched the “Anaemia Free Manipur Poster Campaign 2020″ under Bharat Vikas Parishad, Manipur at the chief minister’s secretariat on Sunday.
The poster campaign is a part of the “Anaemia Free Manipur 2020” which was initiated by Heikrujam Joybee Devi, a member of Bharat Vikas Parishad, Manipur.
Director (IPR) Heisnam Balkrisna Singh said there is a need for mass awareness campaign about the deficiency of iron among the public especially womenfolk of the state. With such poster campaign, we could sensitize the people about anaemia and the ways to overcome the iron deficiency, he opined. He thanked Hiyainu for accepting the Parishad’s request for becoming the ‘Brand Ambassador’ of Anaemia Free Manipur 2020 campaign.
Joybee talked about the high prevalence of anemia in women of reproductive age. She stated that almost 20 percent of women in the country are suffering from anaemia and the situation is very alarming.
The poster of the campaign includes the importance of
iron to our body, signs of iron deficiency, iron-rich foods both vegetarian and non-vegetarian to be consumed by the public.
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